Case study Footwear 2025

# When Installment Payments Meet Digital: How Vizzent Reinvented Its Checkout Process and Increased Conversion by 26.1%

> Imagine visiting your favorite store's website and discovering that the same installment plan you've been using for years at the physical store is now available there—convenient and ready to use 

The brand Vizzent

Imagine visiting your favorite store’s website and discovering that the same store credit program you’ve been using for years at the physical store is now available there, convenient and ready to use at checkout.

The results

**+26.1%** in paid-order conversion

**99%** of customers rated the experience as good or excellent

That was exactly the experience Vizzent wanted to offer its customers.
Known for its network of stores and its close relationship with customers, the footwear retailer realized that one of its major offline differentiators, its in-house credit program, was not yet part of the digital customer journey.

Based on this insight, a project was born that would transform the checkout process into a natural extension of the physical store.

## The bridge between the physical and the digital is fluid

For years, the installment plan was a symbol of trust between Vizzent and its customers. It represented convenience, a personal connection, and the freedom to choose how to pay. But in e-commerce, that connection was lost. Customers who already had the credit plan couldn’t use it to complete their online purchases, which led to frustration and abandoned carts. The brand wanted to bring the same simple, human connection from the physical store to the digital space, without sacrificing the security and smoothness that a modern checkout process requires.

That’s when Vizzent found the ideal partner in Compra Rápida to co-create this transformation.

## The installment payment experience, reimagined for the online
world

Together, the teams at Vizzent, Tec4U, and Compra Rápida designed a groundbreaking checkout experience: the option to pay via credit, with personalized installment plans and full integration with the brand’s physical system.

Everything was designed to make customers feel “at home.”
The visual communication, payment process, and credit terms were adapted for the digital space with the same care as in the physical store, now with the speed and performance of the Compra Rápida Checkout.

The result is a true omnichannel experience: customers who have always shopped in-store now find the same warm welcome online.

## Results that reflect confidence

The public's response couldn't be any clearer:

-   A 26.1% increase in paid

    order conversions
-   99% of customers rated the experience as “good” or “great”

-   A more seamless, comprehensive, and connected

    shopping experience

More than just a new payment method, the integration of digital credit has become a bridge between customer relationships and convenience, combining Vizzent’s tradition with Compra Rápida’s innovation, with technical support from its partner Tech4U.

Untitled Design (2)

## A New Chapter in the Omnichannel Experience 

Integrating installment payments into the checkout process was more than just a technological advancement.
It was a strategic move to make the digital experience a natural extension of what customers were already familiar with in physical stores.
Today, Vizzent combines convenience and customer relationships into a single flow, transforming the checkout process into a true competitive advantage.

Compra Rápida already helps major brands like Vizzent increase conversion rates through faster, smarter, and more flexible checkout experiences.

Want to know how to bring this transformation to your e-commerce business? Contact our team and discover the possibilities.

## More **case studies.**

Beauty

### Ikesaki

A seamless repeat purchase experience for a loyal customer base.

**+36.9%** in paid order conversion

[Read the case study](https://comprarapida.co/cases/como-a-ikesaki-aumentou-sua-conversao-en) [Simulate for my store](https://comprarapida.co/en#resultados)

Footwear

### Sidewalk

Higher conversion rates and lower customer acquisition costs.

**+21.1%** in conversion compared to the native checkout

[Read the case study](https://comprarapida.co/cases/como-a-sidewalk-aumentou-sua-conversao-en) [Simulate for my store](https://comprarapida.co/en#resultados)

Supplements

### Grupo Supley

Max Titanium, Probiótica, and Dr. Peanut in the same checkout.

**+20%** revenue

[Read the case study](https://comprarapida.co/cases/grupo-supley-crescimento-de-20-na-receita-com-checkout-headless-da-compra-rapida-en) [Simulate for my store](https://comprarapida.co/en#resultados)

## Want results like these **in your store?**

In a conversation with our team, we analyzed your checkout funnel and provided you with an analysis of areas for improvement.

[Get in touch](https://comprarapida.co/en#contato)

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Fonte: https://comprarapida.co/cases/como-a-vizzent-reinventou-seu-checkout-e-aumentou-em-26-a-conversao-en